Job Details

Senior Analyst

MBR Partners
MBR Partners

The Client is a 350 person business listed on the NASDAQ. The business has acquired a number of other companies and its portfolio includes a number of best-in-class big data orientated loyalty solutions platforms and services aimed at the Service Provider market (including ML / AI).


As Senior Insight Analyst – working with clients from the Telco industry business globally - you will be responsible for the analytical support of strategic products and will play a central role in guiding customer marketing strategies. You will be responsible for partnering with the relevant Senior Marketing Consultant in providing deep analytical insight through to business recommendations, helping determine a course of action that will strengthen loyalty and Customer Base Management proposition.


• Develop an analytical and behavioral segmentation framework that enables customer-level insight.

• Apply the analytical segmentation framework and undertake further analysis to drive key business and customer strategy decisions.

• Manage the maintenance of existing segmentation / profiling analysis and the development of propensity models to guide customer retention / engagement and ARPU development strategies.

• Deep insight on the impact and measurement of the key Loyalty and Customer Base Management services ensuring implications of analytical findings are correctly presented and explained in a timely manner.

• Proactively approach Business Departmants offering new pieces of insight and proposing ways to act upon it.

• Act as the day-to-day main point of contact for analytical queries coming from the accounts supported. Play an active role in proposing new approaches, methodologies, and recommendations.

• Presentation of modeling and ad hoc analysis findings to a non-technical audience both internally and externally.

• Provide performance measurement and insights into key business drivers.

Key Performance Measures:

• Quality and depth of insight delivered

• Quality and quantity of actionable recommendations offered around targeted customer treatments

• On-time delivery of analysis

• Customer satisfaction of internal and external stakeholders. Development of relationship with stakeholders


• The successful candidate must have extensive experience in a similar customer analytics and modeling role ideally gained within a commercial B2B environment.

• Experience of CRM/Customer Insight profiling, segmentation and propensity modeling with manipulation of large datasets is also essential.

• Degree educated in Statistics, Mathematics, Information Technology or Engineering. Statistically literate.

• Technical Skills: Highly numerate with strong analytical skills. SAS Base, SAS Stat, SAS Macro. SQL querying. Web Analytics Tools. Strong Access and Excel skills.

• In-depth knowledge of SAS Application design/development/testing methodologies, techniques and tools.

• Business acumen – apply business awareness to data interpretation. Curious about strategic information hidden behind data. Critical attitude towards data – knowledge of data quality and data mapping issues.

• Strong work ethic focused on providing excellent customer service.

• Excellent communication and influencing skills with the ability to present information.

• Customer Relationship Management / customer loyalty experience.

• Fluency in English is a requirement, foreign language capability is desirable.

• A candidate with the ability to build the reputation by challenging current thinking and becoming a trusted impartial counsel.

• Able to work to a very high standard even under pressure and tight deadlines.

Organizationally aware –

knowledge of the best ways to get things done. Great attention to detail.

Passionate about work. Enthusiastic – takes pride in performing own job to the highest standard.

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