Our client, one of the world's leading suppliers of software to Telecommunications Service Providers is looking for a marketing expert for their BSS Solutions (Telecoms billing, charging, fraud plus others). The role is an expert position (mapping to manager or director within other organisations).
The role will involve owning the development and execution of all marketing plans for business offerings and provide ad hoc marketing-related content and support to account teams throughout the sales cycle!
Design and drive go-to-market planning and execution (name, price, messages, positioning, differentiators, benefits, collateral, tools, training, etc.) of new and existing offerings (products, solutions, services).Build tools to enable sales throughout the entire sales lifecycle.Drive internal and external campaigns to increase awareness and generate demand around different offerings.Create succinct, relevant, innovative, and clear ways of expressing my client's service value.Establish excellence in Sales Enablement to increase Sales engagement and content efficiency.Run customer workshops to deliver marketing messages.Transform technology into clear business propositionsManage the competitive landscape /research for your domain
RequirementsBachelor’s Degree in Marketing/Technology/MBABusiness oriented with the ability to represent the customer needsAbility to connect with C levels, internally and externally with high level communication and social skills.
Ideally a background with BSS solutions and aspects of product marketing or business development
AdditionalsDrive marketing research together with third party vendors to create thought leadership around offering domains to establish my client as a key player!Engage with customers on a broad level to deliver marketing messages and supports lead initiation and sales efforts.Drive participation in industry events (speaking, participation, sponsorships, awards, etc.), as relevant, to drive lead generation and awareness.
Please ignore salary levels mentioned; the role will be